SEO and Strategic Web Marketing

Brace Rennels

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Latest Articles from Brace Rennels
I recently began reflecting on where I was four years ago when I first started building our social media marketing team and strategy and thought it would useful to share. There were a few experts in the field that I listened too and others which offered very little value so I had to fi...
It’s funny! Actually, it isn’t funny it is kind of sad at the number of organizations who still don’t understand the value of social media marketing. I have probably met with a dozen companies, founders and senior level executives who have all said. “I don’t get it” or “Our company isn...
If you listen to the IBM advertisements on television “The Cloud” is described as a “workload optimized service management platform” but what does that mean? Basically, in the most simplistic form, the Cloud is a virtual data center. That is it! People often ask me to explain what it i...
Double-Take® Software (NASDAQ: DBTK) is releasing Double-Take® Availability for Linux Version 4.6, which now provides businesses with continuous full-server protection and allows users to protect not only data and applications but also the entire Linux system including operating system...
Server backup and recovery isn’t rocket surgery, but you would be surprised by the number of IT organizations that can’t get it right. Here are five of the most common mistakes that I have seen. Don’t worry, it’s Back Up” Famous last words! Is it really? Prove it! Just because you have...
Desktop management is a constant challenge for most IT or call center managers. A new update, service pack or totally new version of operating system can cause headaches for even the most experienced IT professional. The challenges with provisioning new versions of operating systems fo...
I attended a pandemic exercise at Northeastern University last year that was really enlightening and timely considering the latest information about the “swine flu”. Although far from a pandemic at this time, the CDC is taking preventative measures by communicating to the general publi...
So, you have just lost your most business critical application or worse yet the entire data center. What do you do? Unfortunately I have experienced these exact situations more than I would like but here are ten tips to get you through and more importantly what not to do.
Businesses in the southeastern United States have been hit hard with hurricanes in the last few years, and 2008 was no exception. As a project manager and CBCP for over 1600 disaster recovery deployments I can share real examples of how entire data centers were failed over to the DR op...
The current economic crisis is affecting how organizations look at their IT. Existing systems are being stretched to increase their value, while investment in new systems is under greater scrutiny than ever before. For the channel, customers are demanding more from their spending. Whil...
Next to ensuring the safety, health and well being of your employees, the next most important business continuity task is resuming business-critical operations. Keeping servers highly available is what likely keeps most data center managers up at night. There is a higher probability th...